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Presentations Friday, July 2 8:30 a.m. to 10:00 a.m. Object-Oriented GUI Design: A Practical Application of 'The Bridge' Methodology Business Case Study Elaine Gilman and Scott Butler Rockwell Software, Inc. This business case study describes our use of 'The Bridge' methodology to design a user-centered, object-oriented GUI. We will discuss successes and challenges and share lessons we learned. What Makes Strategic Usability Fail? Lessons From the Field Janice Rohn, Stephanie Rosenbaum, Judee Humburg Sun Microsystems, Tec-Ed, JL Humburg Associates Have you tried to make usability more effective and strategic in your organization? In order to help you find the most effective strategies, these presenters have created a methods toolbox of recommendations for strategic usability. Nine Countries in 30 days: The Many Challenges of an International Study Janice James, Kris Clark, and Kate Walton Simply Usable through Design, SABRE Travel Information Network This presentation is a summary of the challenges three usability experts encountered in planning, conducting, and reporting the findings of a usability study conducted in 9 countries with 45 participants.